Innovating in a regulated industry
FS Thrive at work: Practice management
Allison Parc is the founder and President of Brenne Whisky. After a successful career in professional ballet, Allison decided to enter the male-dominated whisky industry with an innovative new whisky product. Since founding Brenne, Allison’s whiskys have won several awards and she has been recognized as Whisky Brand Ambassador of the Year award winner by Whisky Magazine’s Icons of Whisky. She is the first female to ever receive the award.
Participants will hear Allison’s inspiring story and learn tangible skills to help them innovate and better authentically market to new customers.